Florida Express Airlines, dubbed “Flex” by her employees, inaugurates its first flight with a BAC One-11 Fastback Jet registered as N1544 (former Braniff Airways aircraft) from its Orlando, Florida, hub to Norfolk, Virginia.
Nonstop service from Orlando to:
Indianapolis, Indiana Nashville, Tennessee Norfolk, Virginia Ft. Lauderdale, Florida Miami, Florida Tampa, Florida
One-stop service from Orlando to:
Louisville, Kentucky, via Nashville Richmond, Virginia, via Norfolk
Fares range between $79 and $129 one-way and within Florida, fares between $19 and $29 one-way were key to the Airline’s strategy of serving medium-size cities with frequency using low-fares to attract leisure travelers.
Photo: The Airline’s first system timetable, dated January 26, 1984, features the system route map on the front cover. Copyright, Braniff Airways, Incorporated